Category Archives: Back to School

12 Tips for Making the Most of Pro-Am Day

 

The Minnesota PRSA Pro-Am Day is fast approaching (tomorrow, to be exact) and it’s a great opportunity for “Ams” (amateurs/students) to spend a day with “Pros” (professionals), and to job shadow, network and learn more about the PR industry. It’s also a great opportunity for professionals to meet some of the wonderful up-and-coming PR talent!

For students, Pro-Am Day can be a bit nerve-racking – especially if you haven’t had a job shadow opportunity or informational interview before. Rest assured, there are a few things you can do to ensure you have an enjoyable – and worthwhile – Pro-Am Day. Read more »

PR Lessons We Learned Outside the Lesson Plan

You can teach a student a lesson for a day; but if you can teach him to learn by creating curiosity, he will continue the learning process as long as he lives. 

                                    ~ Clay P. Bedford

We work in an industry where learning never ceases. Forever being a “student” while also being experts in what we know is part of what makes public relations so exciting. Whatever is yet to be discovered, we cannot forget all the knowledge that we amassed in our academic careers – as far back as kindergarten, and most recently in college.

As eager students, teachers, undergrads and professors head back to school, we take this opportunity to reflect on some of the most beneficial things we learned in school, both inside and outside of the classroom. Here are a few of the most important things RMPR team members have learned, and how each learning applies to our careers today.

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The Thought Police

When I was in college (the first time), Calvin and Hobbs was BIG!   In particular during an election year, this cartoon panel serves as a reminder to always look beyond what “they” tell you and draw your own conclusions.

Celebrating the Teachers Who Inspired Us – Pandora’s Box

To commemorate the end of summer and the beginning of a brand new school year, we’re going kick off a special week of blogs centered around all things “school.” I asked each RMPR team member to think about a special K-12 teacher that inspired them.  As you would imagine, this opened a “pandora’s box” for RMPRer Eva Keiser. 

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RMPR’s Memory Lane – Answers!

As promised, here are the answers to the who’s who game from yesterday’s RMPR Back-to-School Memory Lane post. Here are the answers – see how many you got right! Read more »

Celebrating the Teachers that Inspired Us – Part IV

This week we’re celebrating the teachers that had an impact on each of us. Today we’re spotlighting the thoughts from two Laura’s – Laura Wifler and Laura Griffith.  Here are their tributes to an a high school history teacher and a college English Composition teacher at the University of Minnesota:

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Teachers: the real influencers of critical thinking

Anyone in the “creative services” industry has run into a situation where the client wants you to be more “innovative” and “creative” but only within the parameters they have set forth.  And it is a difficult situation to “win.” 

Unfortunately, sometimes following the rules doesn’t challenge you to go “outside the lines” and look at things with a new vantage point.  As we grow up, following the rules programs us to look at things the same way time and time again.  And then we go to seminars that challenge us to change the mindset.

I was fortunate to have encounters with teachers as I was growing up that “challenged” everyone to look at things from outside the lines.   It is a mindset that I am fortunate to carry with me.

Social Media: The New School Playground for Generation Z

In a world that thrives off of the internet, its no surprise that students today have discovered a whole new playground. Social media platforms are more readily available with smartphones and personal computers and kids today demand information and social connections at their fingertips.

So, in environments that even I can remember being tough to navigate at the adolescent age without such technological power, how should students deal with these added distractions?

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RMPR Back-to-School Memory Lane

Long gone are the days when the RMPR team pulled on their leggings, scrunched down their socks and put a bow in their hair for the first day of school. For sake of memory lane, and for back-to-school week at RMPR, we’ve dug up the old photos our mom’s and dad’s faithfully took of us each new school year to share with all of you. Yes, we’ll allow you to have a good laugh at our expense, but we’re not going to tell you who’s who to at least somewhat protect our reputations, until tomorrow that is. Can you guess which  RMPR team member goes with which picture? Check the blog tomorrow for the big reveal — and we promise, we did turn out at least a little more hip than we looked back then! Read more »

Celebrating the Teachers that Inspired Us – Part III

This week we’re celebrating the teachers that had an impact on each of us. Today we’re spotlighting the thoughts of Laura Aumann and the vacationing Joel Swanson. Here are their tributes: Read more »