Risdall McKinney Public Relations Promotes Eva Keiser, Joel Swanson and Laura Wightman

NEW BRIGHTON, MINN. (Oct. 16, 2008)Risdall McKinney Public Relations (RMPR) recently promoted Eva Keiser, APR, and Joel Swanson, APR, to senior vice presidents and Laura Wightman to account executive.

“Eva, Joel and Laura have each significantly contributed to the success of our agency with client service, new business outreach and professional development,” said Rose McKinney, APR, president of RMPR. “These promotions reflect their expertise and ability to balance client and team satisfaction.”

Since joining RMPR as vice president in August 2006, Keiser has been heading up a variety of business-to-business client accounts. From trade shows to product launches, Keiser uses more than 15 years of experience to develop key messaging and competitive positioning for clients such as Premier Mounts, Hearing Components, ATEK Companies and Archway Marketing Services, Inc.

Working to share her experience and excitement for the profession, Keiser was instrumental in forming the new Minnesota chapter of the Business Marketing Association(BMA). She is also a board member of the non-profit, Homegrown Lacrosse, and is an active member of the Minnesota chapter of the Public Relations Society of America(PRSA) and the International Association of Business Communicators (IABC).

Swanson joined RMPR in July 2007, and since then, he has been using his vast experience in the healthcare industry to bring in new clients and integrate existing ones with new PR strategies. He currently leads communication strategy for Healthways and Metro Dentalcare, along with a number of other healthcare, education and non-profit clients.

Active in the profession, Swanson is on the board for the Minnesota PRSA and Ronald McDonald House Charities. Swanson is also an adjunct professor at his alma mater, St. Cloud State University.

Since joining RMPR in May 2007, Wightman has been involved in a number of consumer-focused and business-to-business accounts. Using her public relations skills for clients such as the Minnesota Nursery & Landscape Association, Calypso Control Systems, Hearing Components and Smith System, Wightman has successfully launched a new Web site and many new products.

Wightman received two B.A. degrees from the University of Minnesota in May 2008, one in strategic communications and one in communication studies. Actively involved in the U of M’s PRSSA chapter, Wightman also received a Dr. Willard Thompson Scholarship.

About Risdall McKinney Public Relations
Risdall McKinney Public Relations, a division of Risdall Marketing Group, LLC, is an integrated, marketing-oriented PR agency headquartered in New Brighton, Minn. With 2007 billings of $3.8 million, the agency is ranked as the seventh largest PR firm in Minnesota and is number 182 among the top 250 global firms ranked by the Holmes Report. Its client roster includes local, national and international work for business-to-business and consumer accounts, among others. Visit www.risdallmckinneypr.com for more information.

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Editor’s Note: For high-res images please contact Lisa Kunkel at 651.286.6761 or lisa@risdall.com

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Eva Keiser

Eva Keiser

Joel Swanson

Joel Swanson

Laura Wightman

Laura Wightman